Allstars All Over the Park, We Care Council Selection Begins, Employees Show They Care in Blood Donations, Kosher Kiosk Comes to GA, Band Man Uses Both Hands and Feet, Employees Take a Day to Play (Action Park), Employees Enjoy a Midnight Games Party, California Wheels: Great Adventure Style, We Care Suggestion Program Allows Employee Input at GA
Largest Wage Package in Six Flags History, College Tuition Tops Lit of What to do With Extra $, Tricks and Treats (Hocus Pocus Gift Shop), Six Flags Power Plant Opens Soon, Trivia Quiz, Billboard, Recruit-A-Friend, We Care Suggestions Improve Your Park
1985 Allstarts Recognized, Employees of the Month, Care Card Recipients, Salute to a Sea Lion, Clean Cut- South Jersey Style, What's So Fascinating about Fascination, A Safari of Sorts, Spring League in Full Swing, Memory of a Concert Day (and Night)
Much of this, I have to believe, Warner LeRoy was behind given his penchant for everything over the top. I can only imagine the battles he must have had with Hardwicke when it came to the marketing of the park. But, in the end, it was absolutely crazy to have had multiple tag lines during those first two seasons when they should have been positioning the park very clearly in the minds of consumers.
When I worked in research at the park (1985), the research library (basically a closet) was where we met each morning before going into the park to do ATS. I would often read the various reports they had on the shelves. It was crazy how many different research studies they conducted (during those first few seasons) regarding awareness and imagery of the park. Huge proportions of those considering a visit to the park were unsure of exactly what the park was supposed to be. I'm talking figures like two-thirds and more.